cd/cw
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michelin

 
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Le Mans. F1. WRC. Dakar. In the past 40 years, Michelin is the only tire to have won all the major motorsports titles in both auto and moto. That's what makes them, The Most Coveted Tires in the World.

We had high hopes for this campaign. But, just as we were getting going, Michelin consolidated its business with their global agency. Coincidence, right? 


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